Hello Moto! The MotoQ, Motorola’s ultrathin smartphone, was billed as the thinnest QWERTY device in the world at the time. With its revolutionary design and advanced multimedia capabilities, the MotoQ made quite an impression.

In an effort to showcase the phone’s features and generate presale interest, The Buddy Group created a DVD for Motorola that would be included in their product packaging and featured in in-store demonstrations throughout all Best Buy stores.

The DVD was created in an organized and logical way, using a menu system that allowed viewers to jump to well-defined segments highlighting specific features of the phone. Using vibrant motion graphics and eye-catching imagery, we were able to convey the MotoQ’s style, taking a smart approach for this smartphone.