Archive for March, 2009

On the heels of mega-popular reality shows American Idol, Top Model and Trump’s Apprentice, The Buddy Group is proud to announce it will be featured on the new reality show “Extreme Website Make-over”. The show, to be featured this summer on NBC’s Bravo, will highlight The Buddy Group’s eccentric digital engagement team developing strategy, interactive creative and viral videos for new and old products which target audiences who are not typically online. From toddlers to the elderly, The Buddy Group will be out to prove themselves weekly in this one of a kind show.

Don’t forget to set your DVRs. Click here to watch the pilot episode shot last week!

April Fools!

OK, so we are pretty lucky over here at TBG.

Playmates toys challenged us to develop two microsites off the corporate presence in support of the upcoming mega-releases of Star Trek and Terminator.

Yeah, so we are pretty geeky, and so might I add are the visitors visiting both sites. You kind of have to be to enjoy the full frame product detail shots and first-release movie trailers we were allowed to highlight on the site.

We had over 7,000 unique visitors in the first 2 days of the Star Trek site going live and and average time on the site of almost 5 minutes. Not too shabby!

Go check out both sites ::
http://startrek.playmatestoys.com/

http://terminator.playmatestoys.com/

My favorite is the role play toy for Terminator I can’t wait to freak out my wife with this role playing mask where you can see out but they can’t see you! Hun, I’ll be back! GREAT WORK, BUDDIES!

Discover

25 March 2009

What a night!

We are excited to congratulate and thank our Buddies (clients) for the collaborations resulting in several OC ADDY Awards this year. We had a great time at the award show and rounded out the evening with a few drinks (maybe not a few) to celebrate.The projects receiving recognition will now move on to the regional level of competition. If all goes well, the entries will then continue on to the national level. Cross your fingers for TBG and these winners!

GOLD ADDY AWARDS
Land Rover
Land Rover Off Road Experience
Micro or Mini Sites

Old Navy
Old Navy Pattern Play
Banners / Pop-ups / Screensavers

Orange County Performing Arts Center
OCPAC Interactive Seat Buddy
Micro or Mini Sites

Western Digital
WD TV, HD Experience
Internet Commercials

SILVER ADDY AWARDS
Old Navy
Old Navy Urban Explorer
Banners / Pop-ups / Screensavers

Orange County Peforming Arts Center
OCPAC Virtual Tour
Micro or Mini Sites

Sony Playstation
Madden ‘09
Banners / Pop-ups / Screensavers

MERIT ADDY AWARDS
Eastman Kodak Company
Kodak Challenge
Website, Consumer Flash

Old Navy
OldNavy/Next June
Website, Consumer Flash

Old Navy
Old Navy Neon Lights
Internet Commercials

If you’d like to learn more about any of these projects, please feel free to call me directly at 949.468.0042 bunk 101 or email me at pete@thebuddygroup.com!

Buddy The Buddy Group © 2013