Celebrating the special moments in life is a hallmark of Eastman Kodak Company. So the marriage with the picturesque scenes from PGA TOUR seems like a perfect match. Starting next season the two come together for The Kodak Challenge, a first-of-its-kind competition for PGA TOUR players that celebrate beautiful holes and memorable moments on the PGA TOUR.
In support of this new relationship, The Buddy Group was called upon to develop the Kodak Challenge website and social marketing pages. The initial launch of site coincided with a press conference on June 25 announcing the latest innovation on the PGA TOUR.
Currently fans can get an overview of the Kodak Challenge and get full bios with videos from the Advisory Board members who will be selecting the Kodak Challenge holes. You can also submit your best fairway shot for the Golf Picture of the Week.
To complete the online picture TBG will add components allowing users to vote for Kodak Challenge holes and submit their golf stories. TBG will also continue support efforts on the Kodak Challenge Facebook page and other social networking sites.
Stay tuned for more information.